A Bullion Bracelet™ is unique. It is the only fine jewelry that is sold exclusively by weight and priced according to the New York spot gold market. Therefore, it is the only bracelet that balances the personal satisfactions of fine jewelry with the security of investing in a known, verified, and guaranteed weight of gold. It is elegant. Yet it is practical.

But why is this difference between our jewelry and all other jewelry important to you?

It all begins with the facts about how gold is usually priced and sold.

Ounces and karats

If you want to know the true, underlying value of a piece of gold jewelry, always ask -- even demand -- to know the actual weight and purity of the gold.

Weight: By law, gold is weighed in troy ounces. A troy ounce is more than the standard or "avoirdupois" ounce you see on a kitchen scale or a package of food. Specifically, a troy ounce is about 10 percent more (exactly 31.103 grams, for those who are counting).

Purity: Pure gold -- also called .999 fine or 24 karat -- is very soft. That's why you see characters in old movies biting gold coins; even a nibble will mark pure gold. Because wearables must endure daily bumps and rubs, virtually all gold jewelry (except perhaps a few light earrings) consists of gold alloyed with some harder metal. The degree of purity is measured in karats.

Here are the percentages of gold to other metals in your jewelry, according to the standards set by the gold industry:

Your one-ounce Bullion Bracelet™ weighs exactly one troy ounce. It is 14 karat gold. Therefore it contains at least .5830 ounces of pure gold. Your 2.5-ounce Bullion Bracelet™ weighs exactly 2.5 troy ounces. It is 18 karat gold. Therefore it contains at least 1.875 ounces of pure gold (2.5 ounces x .75 purity). When you purchase either, you know that your price will always be the New York spot gold price times the weight of the bracelet. If spot is $900, your one-ounce Bullion Bracelet™ is $900 and your 2.5-ounce Bullion Bracelet™ is $2,250. You can count on it.

Bullion Jewelry™ vs other jewelry

As we just noted, when you buy Bullion Bracelets™, you pay the New York spot price per ounce. The spot price is the price-per-ounce that heavyweight investors get when they buy pure, unalloyed gold in 5,000-ounce lots.

Of course, you are not buying unalloyed gold. You are buying elegant, handcrafted 14K or 18K jewelry. So you might ask: "How is the gold content such a value?"

Typically, the price of jewelry is vastly more than the price of its gold content. For instance, let's say that you go to a jewelry store and find a bracelet for $1,000. It's lovely. But its gold content might be only 1/3 of a troy ounce. If spot gold is at $900 that day, that beautiful bauble contains just $300 worth of gold. Or to put it another way, you're paying $3,000 per ounce for its gold content. OUCH!

With Bullion Jewelry™, you get a much larger percentage of fine gold for the price than you typically get at jewelry stores or elsewhere on the web.

And that becomes even more true as the price of gold trends upward. Many jewelers and manufacturers are now making their jewelry even lighter to save on manufacturing costs. We make your Bullion Bracelet heavier to give you greater value.

Throughout history, in many cultures and many times, people have owned gold jewelry both for its beauty and as a store of their wealth. Gold jewelry, in that sense, has been a form of money -- a wearable savings account. Unfortunately, modern Americans have lost that tradition -- until now.

We return you to that time-honored custom. With 14K and 18K Bullion Bracelets™, you get all the pleasures of fine jewelry -- plus a far higher percentage of gold for the price than you typically get when buying jewelry. And you can be sure of that, because we stamp the purity and weight of gold on the inner surface of every bracelet we make.

How do we do it? How can the gold quantity in our Bullion Bracelets™ be so much higher than the gold content of ordinary jewelry that may sell at the same price? When you buy from American Bullion Jewelry, you're dealing with a small, family-owned company. No distributors, no middlemen, no big retail markup. We simply hand forge a solid, certified ingot of 14k or 18k Gold into a beautiful but classically simple Bullion Bracelet™ and send it on its way to you.

Bullion Jewelry™ vs bullion coins or ingots

Gold-bugs -- those who focus solely on the metal value of gold -- point out that if you buy bullion coins or ingots you'll receive a still-greater purity of gold. This is true. A reputable dealer will sell you a one-ounce bullion-grade coin for a figure somewhat above New York spot. If you want to sell that coin, he'll buy it back for somewhat under New York spot. Your gold will be .999 pure, or 24K.

But how much enjoyment will you get from that coin hidden away in your safe? How much daily pleasure will it give you? You can't look down at your wrist (or your partner's wrist) and admire the handcrafting of that coin; it isn't handcrafted. You can't sit at dinner in an elegant restaurant and enjoy the soft, eternal gleam of your gold; it's hidden away in the dark.

Once again, your Bullion Bracelet™ gives you so much more.

Solid value, beauty by the ounce

The bottom line is that when you own -- or give -- a Bullion Bracelet™ you enjoy every benefit of fine jewelry. You get all the aesthetic pleasure, all the admiration, all the joy of possessing a beautiful object. But you also get an investment -- a measured and guaranteed quantity of gold you can count on. No matter what happens to the economy or the rest of the outside world, that gold's value is yours to have and hold.

And you know you are secure when buying from us. Because we guarantee every bracelet And because we are members and fully support and adopt the professional and ethical standards of The Society of North American Goldsmiths, The Jewelers Vigilance Committee, and The Jewelers Security Alliance. We are accredited members of the Better Buisiness Bureau.

Consider your Bullion Bracelet™ a most elegant investment. Think of it as Wearable Wealth™.

Pick up your phone and call now: 1-877-520-5202. Or use our our secure online order form Choose from our two styles and three elegant finishes. Select your most convenient payment method: check, money order, wire transfer, Visa, MasterCard, Discover, or American Expresses. The choices are all yours. The pleasure is beyond price.

If you would like additional information, please see our Frequently Asked Questions. Or contact us directly:


American Bullion Jewelry LLC
350 SW 371
Centerview, Missouri 64019
(No Retail Store – Secure Shipping Office Only)
Toll-free order line: 1-877-520-5202
Email - info@bullionjewelry.com

ORDER NOW Toll-Free:
1-877-520-5202 (9AM-4PM CST)
Or via our secure online order form